Cloud Glow Foam Brightening Primer

Milk Makeup's Cloud Glow is a foam brightening primer that creates a smooth base, holds makeup up to 12 hours, and hydrates for a natural glow.

Details

Benefits

• Extends the wear of makeup up to 12 hours
• Makeup-prep skincare hybrid
• Creates a breathable, glowy base for makeup
• Helps visibly brighten and hydrate skin
• Helps reduce redness and even the look of skin tone
• Innovative, weightless cloud-like foam texture
• No sticky or greasy feel
• Skincare-infused formula
• Non-comedogenic, so it won't clog pores
• Silicone-free, oil-free, and paraben-free
• Clean and 98% natural

Key Ingredients

• Turmeric and saffron extracts visibly brighten skin and reduce redness for a healthy, natural glow
• Apricot extract nurtures skin and seals in moisture
• Wu-zhu-yu extract and Hydra Booster boost radiance, help visibly even skin tone, and lock in hydration for smoother skin

Research Results

• In a consumer perception study of 30 people using the product immediately, in a 12-hour period, and in a 28-day period:
• 100% said it creates a smooth base for makeup application
• 96% said skin looks visibly brighter and less dull after 28 days of continuous use
• 90% said makeup doesn't tranfer or settle into fine lines + wrinkles for up to 12 hours